London Startup Releases Reporting Solution In Response To Escalating UK Fly-Tipping Problem

June 01 23:42 2020
London Startup Releases Reporting Solution In Response To Escalating UK Fly-Tipping Problem
London-based startup Litta has launched a simple system that allows anyone to report fly-tipping incidents to local authorities.

The innovative solution can be accessed through Litta’s website, and provides users with the ability  to take a picture, add a description of the waste and pinpoint the incident through GPS based on their location. This information will then be automatically transmitted to the local authority for clearance.

Simplified reporting

Founder and CEO Aaron Georgiou of Litta, said “Fly Tipping is a genuine menace that carries significant economic and environmental implications. We’ve found that the general public is willing to do their bit to combat this criminal behaviour, but it’s not always clear how and where to report incidents. Litta solves that problem by providing a simple and standardized approach to help local authorities locate, track, and investigate this criminal activity.”

Worrying Trend

Aaron added: “Fly-tipping is not a phenomenon of the Corvid 19 epidemic although it has amplified the problem which has rightly generated media interest”. According to research conducted by the Department of Environment Food and Rural Affairs, reported incidents of Fly-Tipping annually reported incidents of flytipping were 50% higher in 2019 than they were in 2013. 

Long term solutions

Litta has already been making waves with its innovative approach to connecting customers with licensed waste carriers. The premise of Litta simple; make it easier for customers to get rid of their waste using technology. Litta has created a simple and seamless interface for customers to connect digitally with pre-approved waste carriers. 

“Litta isn’t looking for short term reactive solutions.” Aaron concluded. “We want to educate customers, so they understand how to recycle their waste responsibly. The best way to do that is by using registered and licensed professionals, which we can guarantee.”

For more information about how Litta is tackling fly-tipping, please contact us at [email protected] or visit our website

Media Contact
Company Name: Litta
Contact Person: Mr Aaron Marc Georgiou
Email: Send Email
Phone: +44 20 8133 4104
Address:International House 24 Holborn Viaduct
City: London EC1A 2BN
Country: United Kingdom